Eight ONIT Athlete Teams Earn Spot in CFP Field

BOISE, Idaho - Eight of the 12 teams named to the 2024 College Football Playoff field are featured in ONIT Athlete’s lineup of officially-licensed team-specific trading cards, including three of the four teams to earn a bye into the quarterfinal round.

Arizona State, Boise State, Clemson, Georgia, Ohio State, Penn State, Tennessee and Texas all have professionally designed, printed and packaged team-specific trading card sets from ONIT Athlete featuring at least half of the players on each roster, many with more than 80 percent of the roster included. Every purchase directly supports participating student-athletes through ONIT Athlete’s industry-leading name, image and likeness (NIL) compensation.

Products for all participating teams are available at onitathlete.com, local card shops across the country and retailers such as Alumni Hall, Giant Eagle, Family Clothesline, Follett Campus Stores, Gameday Spirit, Jacksons Food Stores, Legends, Pro Image Sports, Rally House and Target in select markets.

ONIT Athlete connects fans and athletes through team collectibles. The company’s flagship product is officially-licensed, team-specific trading cards depicting the NIL of all student-athletes on a featured team who elect to participate. In its third year of producing collegiate trading cards, ONIT Athlete more than doubled its presence in FBS football year over year.

In 2024, ONIT Athlete worked with 5,012 football student-athletes and created more than 12,000 unique college football trading cards. This season’s complete football collection features authentic autographs from nearly 800 student-athletes.

Of the 51 football teams ONIT Athlete worked with this season, 34 reached bowl eligibility and are expected to compete in the postseason.

ONIT Athlete teams will go head-to-head in two first-round matchups, ensuring that at least five of the featured teams will be quarterfinalists. Last season, ONIT Athlete’s lineup included three of the four schools to advance to the CFP.

About ONIT Athlete

A Boise, Idaho-based design, print and marketing company, ONIT Athlete endeavors to become the preeminent trading card, collectible and fan engagement brand for collegiate athletes and college sports fans. The company’s officially-licensed, team-specific trading card sets during the 2023-24 academic year featured the name, image and likeness of 4,545 student-athletes, more current collegiate athletes than all other trading card companies combined. A finalist for Brand of the Year at the 2024 NIL Awards, ONIT Athlete has set goals of working with 200 collegiate teams and 10,000 student-athletes during the 2024-25 academic year.